This is a new edition of The Friday Wrap where you can read about the latest changes in Google’s search, how to setup Alerts in Google Analytics or how to sell 100x more than your competition, while keeping your customers happy.
But those are just a couple of tips that you can read about in this article, so go ahead and check this list of 20 useful resources from the previous week. Enjoy!
The 2015 Digital Marketing Rule Book. Change or Perish.
Eight rules for revolutionaries who want to learn how to future proof their digital marketing efforts to ensure their companies win big.
A look ahead at measurement in 2012
In 2011, we saw marketing follow the consumer to more screens and more platforms – from apps to mobile sites to social networks to tablets.
Save Your Ass With Google Analytics Data Alerts
Let’s face it, we’re all a bit “lazy.” I admit it, I don’t check my website data every day. And when I’m on vacation it can be a bigger challenge.
7 Quick Tips to Keep Your SEO On Track in 2012
Once again, we’ve rounded the corner on a new year and many of us find ourselves re-evaluating our performance throughout many of life’s facets, whether it’s how much we exercise or how well we eat.
Real-Life Examples Of How Google’s “Search Plus” Pushes Google+ Over Relevancy
The new Google “Search Plus Your World” feature — which I’m now simply calling “Search Plus” — has just gone live for me. Huge debate erupted yesterday over whether it somehow favors Google+.
Mobile SEO Tips and Tricks with Cindy Krum
Cindy Krum is the CEO and Founder of Mobile Moxie, based in Denver, CO. She brings fresh and creative ideas to her clients, speaking at national and international trade events about mobile web marketing, social network marketing and international SEO.
The Power of Using Lists for Link Building
I used to spend a lot of my time plowing through Google to find potential link targets for client websites. I still do this a lot but I’ve changed my approach a lot of the last 12-18 months to try and become a bit more efficient.
13 Chrome Extensions for WordPress Lovers
Google’s Chrome is rapidly becoming the most popular browser used worldwide, recently overtaking Firefox in global market share. If you’re a Chrome user and a WordPress lover, we’ve got some goodies for you.
10 WordPress Plugins & Other Enhancements That Will Make Your Business More Social
Kristi Hines of Kikolani shows us the plug-ins and other enhancements that can be used to make your business more social.
Quick Tip: How to Utilize Akamai CDN with Your WordPress Site
Sounds impressive? It is! I have found a solution to integrate the Akamai CDN without having me to pay a lot thus making CDN affordable to all.
How to Keep Your Email List Alive and Kicking
Having a huge email list is not such a good thing if your subscribers don’t give their real email addresses or open your emails. Learn to fight back.
How to make your blog post answer “what’s in it for me” (in just 10 seconds)
Every marketer will tell you the most important question in any form of marketing has always been: “What’s in it for me?” [..]”
10 Ways To Get More Email Subscribers For Your Blog
I’m sure you’ve had it drummed into you by now that an email list is vitally important to your blog and your business. Darren often discusses how vital it is to build your email list and he recently Tweeted this graphic to emphasize his point.
The Top 10 Brands on Facebook and What You Can Learn from them to Grow your Fans [Plus Infographic]
Facebook has become the online home for both people and business. It has become “the” social network. Who would have thought that the result of Mark Zuckerberg’s broken heart in 2004 would would create a social network that is projected to reach 1 billion users in August 2012.
4 Ways the New Facebook Insights Can Grow Your Fans
Facebook Insights: How Facebook admins can us the Main Insights, Reach, Likes and People Talking About This sections to improve Facebook Page marketing
Six Ways to Throw Your Audience a Curveball (in a Good Way)
How you need to shake things up in your content marketing and social media strategies to surprise your audience and reach new market exposure
5 Reasons Why Your Business Should Have a Blog
While you may not think your business needs a blog, there are a number of reasons why it should.
How to Charge 100X More Than Your Competition, Sell a Ton, And Keep Customers Happy (with Ramit Sethi)
How can you charge what you’re worth and get it? You can “hope” for the best, or take matters into your own hands. It’s your decision.
Starting a Business Isn’t All Unicorns and Rainbows (the Other Side of the Story)
A reader emailed me this week with a suggestion. She left her job over a year ago to travel the world and start a business with her partner. After struggling …
6 Business Lessons You Can Learn from the Rise of Dropbox
You can’t go very far without running into Drew Houston’s company Dropbox. It is considered one of the hottest tech companies and its rise since 2006 can teach you a lot about marketing and business.
What about you?
Which of the articles that you’ve read in the past week really helped you. Please share them or your opinions below.